Dessert variegates are toppings, fillings or syrups used to flavor or garnish desserts. Dessert variegates are products are used for enhancing the appearance of desserts, thereby making it look more appetizing. They are generally used to create to colorful swirls, ribbons and stripes mostly in processed dairy desserts. Garnish and the appearance of desserts play a key role in attracting consumers. The dessert variegates market has concurrently grown along with the desserts and confections market. The dessert variegates market is characterized by an essence of regional players who dominate the market. In developing regions, local players are also growing, making it harder for international players to penetrate the dessert variegates market. The rise in frozen desserts industry which has installed a consumer habit flux in the developing regions is also responsible for the growth of the dessert variegates market, as consumers are now exploring new varieties with respect to flavor and appearance of desserts.
Inclusions and toppings are the significant trends in the food industry. Investing in dessert variegates vertical is a strategy of the manufacturers to connect with the consumers who are demanding novel varieties in desserts. Also, majority of the consumers prefer desserts that are laden with dessert variegates. Hence, the dessert variegates market is the buyers’ market being catered to by the dessert variegates manufacturers. The growth in the flavors market and flavor technology also strongly supports the demand for distinct and indulgent dessert variegates. Historically, dessert variegates were added as garnishing ingredient, but today the value of the dessert variegates goes beyond just as a flavorful topping or a garnishing ingredient, for they are also added as ingredients offering nutritional benefits.
Global Dessert Variegates Market Segmentation On the basis of dessert type: Bakery- Cakes, Pastries & pies, Biscuits; Frozen desserts, Fruit salads, Beverages; On the basis of variegates type: Toppings, Syrups, Fillings, Icing and frosting; On the basis of flavor: Caramel, Chocolate, White chocolate, Marshmallow & sugar, Honey, Mint, Coffee, Butterscotch, Cheese, Fruits, Cherry, Berries, Blueberry, Strawberry, Raspberry, Nuts, Coconut, Hazelnut, Peanut, Others.
Examples of some of the key players operating in the dessert variegates market are Star Kay White, Inc., Kerry Inc., Itaberco, Inc, I. Rice & Company Inc., Oringer Ice Cream Ingredient, Baldwin Richardson Foods Co., SEL Food Sales, Inc., SensoryEffects (Balchem Corportaion), PreGel, Lynch Foods, Warrell Corporation, Parker Products and SmithFoods Inc., among others.
The dessert variegates manufacturers mainly focus on launching new products that cater the specific consumer demand. The development of various new flavors and flavor combinations are trending in the dessert variegates market.
In December 2017, the company Parker Products launched feature flavors for ice cream, which include the product range for flavor bases, inclusions, grinds, coatings, fruit preps and dessert variegates.
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